5 Steps to Audit Your Closet

5 Steps to Audit Your Closet By Erin Mathis / Sep 23, 2022 How are you and your closet doing right now? Are you getting along well…feeling friendly and excited to meet each day? (Your closet is organized, functional and full of great outfits you enjoy wearing)  Or … Do you dread facing your closet, feeling …

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How To Wear Coastal Grandmother Style

How To Wear Coastal Grandmother Style By Erin Mathis / June 15, 2022 The #CoastalGrandmother look is trending, but do you know what it is? Coastal Grandmother is a style aesthetic based on the clean & classic style of middle-aged, wealthier women living in luxurious oceanfront properties, similar to that of Diane Keaton in the …

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How to take 10 years off your age in midlife and beyond

How to Take 10 years off Your Appearance in Midlife and Beyond By Erin Mathis / Jan 25, 2022 I recently heard the sad news about the beloved actress Betty White, who died just before her 100th birthday. Betty was one of the stars in “Golden Girls,” a popular TV show in the 80’s based …

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How to look more Credible and Trustworthy on Zoom

How to look more Credible and Trustworthy on Zoom This week a major retailer reported increased sales of tops — but not bottoms. Can you guess why? It’s because many of us are now showing up to work…or to socialize…on video platforms like Zoom, where we’re only going to be seen from the waist up! …

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4 Tips To Safely Shop For Clothes As Stores Reopen During The Pandemic

4 Tips To Safely Shop For Clothes As Stores Reopen During The Pandemic If you’re anything like me, you’re tired of being stuck in your house and are dying to get out shopping. Especially as the weather shifts and you’re in need of a change, wouldn’t it be great to head to Chico’s or Loft …

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How to Choose Outfits with Ease and Win the Mornings!

Do you feel overwhelmed when facing your closet and selecting an outfit to wear? Do you waste time trying on multiple outfits before you find one that feels right? A lot of people struggle with this. And trust me, I’ve been there too. It makes getting ready a daily source of stress…one that we’d rather live …

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5 Beauty Secrets to looking 5-10 years younger in Midlife and Beyond

I don’t know about you, but in my late 40’s, I still like looking youthful and fresh, and am happy to use any reasonable technique to make that happen. Most women I talk to feel the same. So if you can relate, keep reading for my TOP 5 beauty tips when it comes to hair …

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