Hi there! I’m Erin Mathis, cofounder of The Style Core and Style Coach for women in midlife who feel stuck in a rut and want to reinvent and empower themselves to take charge of their futures. I help women up-level their personal style so they can show the world who they really are and align their image with the impact they want to make.

When I was in my early 40’s, I found myself depressed and overweight. Like so many working women, I struggled to balance my demanding career with the challenges of being a mom to young kids.

Even though I oversaw an international styling company and training institute, my style and life were stuck in a rut, and I felt insecure and unseen.

I decided enough was enough and used everything I knew as a personal stylist to reinvent my look, updating everything from my hair to my shoes.

Revamping my style helped me feel attractive, confident, and sexy again. But more than that, I felt more powerful. After redefining my image, I attracted different kinds of opportunities that shifted the narrative of my career and helped my business grow.

Some people might dismiss my style transformation as “just a makeover,” but as a style coach, I understand how image has the power to transform your entire life.

I apply the same process I used to transform my image to help my clients re-invent themselves, so they can confidently show up as the captivating women they are.

My talk, "The Power of Image to Transform Your Life," was featured at TEDxOhloneCollege, and I would love to share my story and message with your audience!